The Future of Loyalty is Here

Run a Loyalty Economy Where Your Brand and Fans Grow Together

We help brands evolve from traditional loyalty programs into an ecosystem of shared value, trust, and participation — driving deeper engagement, stronger retention, and genuine community and fan ownership.

Currently onboarding Q1 2026 partners — Limited partnership slots available

The Future of Loyalty is Collective

Traditional loyalty programs reward transactions. Butterfly Studios helps brands transcend that model — building shared economies where participation, creativity, and commitment are rewarded with real, tradeable value that grows with every interaction.

×

Traditional Loyalty

  • Transactional rewards
  • Siloed programs
  • Zero portability
  • Brand owns everything

Token-Powered Ecosystems

  • Participation & creativity rewarded
  • Connected ecosystems
  • Portable ownership
  • Shared value creation

A Complete Suite of Services

A complete suite of services to design, build, and scale your token-powered loyalty ecosystem.

1

Loyalty Architecture

We design loyalty frameworks that integrate your brand, technology, and community into one connected ecosystem built for scale and trust.

  • Ecosystem blueprint & architecture
  • Token model design (Base)
  • Engagement flows & tiers
2

Brand Innovation & Trust

We help you clarify your vision and architect a loyalty economy that reflects your brand's purpose, ensuring your evolution feels credible and strategic.

  • Brand positioning & narrative
  • Loyalty strategy framework
  • Creative direction & storytelling
3

Platform Integration

We integrate modern loyalty technology — from CRM to tokenization — using Base and the NCTR Alliance network to activate quickly.

  • Technology recommendations
  • System integration (CRM, Wallet)
  • NCTR partner alignment
Butterfly is a Base Innovation Studio

We Build on Base by Coinbase

Base, Coinbase's Layer 2 blockchain, allows us to deliver the security and reliability your brand needs with the innovation Web3 enables.

Coinbase Security

Enterprise-grade infrastructure trusted by millions worldwide. Built with institutional-level security and compliance.

Lightning Fast

Near-instant transactions with minimal fees. Your customers get seamless experiences without blockchain complexity.

Global Scale

Built to handle millions of users across international markets. Scales with your brand as you grow.

The People's Loyalty Network

Introducing NCTR

The NCTR token powers a new economy of loyalty where contributions are rewarded, value is portable, and communities thrive together.

True Ownership

Your tokens, your value. Full ownership and control over your rewards.

Cross-Brand Value

Use NCTR across the entire alliance network of brands and partners.

Real Utility

Redeem for experiences, products, and exclusive benefits that matter.

Learn About NCTR
NCTR - Network Contribution Token Reward
Network Contribution Token Reward

Questions We Get Every Day

Here are answers to the questions most brands ask us.

Isn't Web3 too risky or complicated for our brand?

Not with our hybrid approach. We build bridges between your existing Web2 systems (CRM, e-commerce, apps) and Web3 capabilities. You maintain full control while gradually introducing tokenized loyalty features. Most importantly, we use Base by Coinbase—enterprise-grade infrastructure that's secure, compliant, and trusted by millions.

How long does it take to launch?

It depends on your starting point and goals. We offer three engagement models: Pilot Programs (proof of concept in weeks), Studio Partnerships (ongoing retainer for continuous evolution), and Accelerator Engagements (full ecosystem transformation in 3-6 months). Most brands start with a focused pilot to validate the concept quickly.

What if we're not ready for blockchain?

Perfect—that's exactly why we exist. You don't need to be a Web3 expert. We handle the technical complexity while you focus on your brand and community. Our hybrid model means you can start with familiar loyalty mechanics and progressively introduce blockchain features as you and your customers are ready. Think of it as an evolution, not a revolution.

How much does this cost?

Investment varies based on scope and engagement model. Pilot programs start at a fraction of traditional agency engagements, while full ecosystem builds are scoped based on your goals, timeline, and scale. We're transparent about costs and work with you to find an approach that fits your budget. Schedule a strategy call to discuss your specific needs and get a custom proposal.

Ready to Transform Your Loyalty Program?

Let's build an ecosystem where your brand and your community grow together.